According to a survey about luxury consumption in China in 2021, about 36 percent of respondents showed loyalty to certain luxury brands. Meanwhile, 23 percent of the respondents said they followed the latest trends in choosing brands.
Preference in choosing brands among luxury consumers in China as of June 2021
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
199IT. (October 25, 2021). Preference in choosing brands among luxury consumers in China as of June 2021 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1276359/china-brand-preference-among-luxury-consumers/
199IT. "Preference in choosing brands among luxury consumers in China as of June 2021." Chart. October 25, 2021. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1276359/china-brand-preference-among-luxury-consumers/
199IT. (2021). Preference in choosing brands among luxury consumers in China as of June 2021. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1276359/china-brand-preference-among-luxury-consumers/
199IT. "Preference in Choosing Brands among Luxury Consumers in China as of June 2021." Statista, Statista Inc., 25 Oct 2021, https://www.statista.com/statistics/1276359/china-brand-preference-among-luxury-consumers/
199IT, Preference in choosing brands among luxury consumers in China as of June 2021 Statista, https://www.statista.com/statistics/1276359/china-brand-preference-among-luxury-consumers/ (last visited January 08, 2025)
Preference in choosing brands among luxury consumers in China as of June 2021 [Graph], 199IT, October 25, 2021. [Online]. Available: https://www.statista.com/statistics/1276359/china-brand-preference-among-luxury-consumers/