During a 2021 survey, more than half (55 percent) of online shoppers in Spain said they used Amazon as a source of shopping inspiration. In addition, 32 percent said they used search engines, while 27 percent named brand sites.
Leading sources of inspiration for online shoppers in Spain as of April 2021
The study included a total of 28,426 consumers in the following 17 countries:
- Europe: United Kingdom, Spain, France, Netherlands, Germany.
- APAC: China, Japan, Thailand, Indonesia, Australia, India, Australia, India.
- LATAM: Brazil, Argentina, Mexico, Colombia, Mexico, Colombia.
- USA.
- UAE.
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Wunderman Thompson Commerce. (July 2, 2021). Leading sources of inspiration for online shoppers in Spain as of April 2021 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1275715/online-shoppers-sources-of-inspiration-spain/
Wunderman Thompson Commerce. "Leading sources of inspiration for online shoppers in Spain as of April 2021." Chart. July 2, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1275715/online-shoppers-sources-of-inspiration-spain/
Wunderman Thompson Commerce. (2021). Leading sources of inspiration for online shoppers in Spain as of April 2021. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1275715/online-shoppers-sources-of-inspiration-spain/
Wunderman Thompson Commerce. "Leading Sources of Inspiration for Online Shoppers in Spain as of April 2021." Statista, Statista Inc., 2 Jul 2021, https://www.statista.com/statistics/1275715/online-shoppers-sources-of-inspiration-spain/
Wunderman Thompson Commerce, Leading sources of inspiration for online shoppers in Spain as of April 2021 Statista, https://www.statista.com/statistics/1275715/online-shoppers-sources-of-inspiration-spain/ (last visited December 22, 2024)
Leading sources of inspiration for online shoppers in Spain as of April 2021 [Graph], Wunderman Thompson Commerce, July 2, 2021. [Online]. Available: https://www.statista.com/statistics/1275715/online-shoppers-sources-of-inspiration-spain/