According to a recent survey on Indian over-the-top (OTT) consumers, 62 percent of consumers stated that they had added one or more subscription service for video streaming since the start of the pandemic in March 2020. At the same time, 10 percent of the consumers stated that they had cancelled some video subscriptions services.
Shift in consumers subscribing to video streaming services in India as of September 2021
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Share of respondents
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Amdocs. (September 22, 2021). Shift in consumers subscribing to video streaming services in India as of September 2021 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1275536/india-shift-in-subscriptions-of-video-streaming-services/
Amdocs. "Shift in consumers subscribing to video streaming services in India as of September 2021." Chart. September 22, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1275536/india-shift-in-subscriptions-of-video-streaming-services/
Amdocs. (2021). Shift in consumers subscribing to video streaming services in India as of September 2021. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1275536/india-shift-in-subscriptions-of-video-streaming-services/
Amdocs. "Shift in Consumers Subscribing to Video Streaming Services in India as of September 2021." Statista, Statista Inc., 22 Sep 2021, https://www.statista.com/statistics/1275536/india-shift-in-subscriptions-of-video-streaming-services/
Amdocs, Shift in consumers subscribing to video streaming services in India as of September 2021 Statista, https://www.statista.com/statistics/1275536/india-shift-in-subscriptions-of-video-streaming-services/ (last visited July 22, 2024)
Shift in consumers subscribing to video streaming services in India as of September 2021 [Graph], Amdocs, September 22, 2021. [Online]. Available: https://www.statista.com/statistics/1275536/india-shift-in-subscriptions-of-video-streaming-services/
