Share of gamers in the United States who have participated in select non-gaming activities or events within video games in the last 12 months in 2023, by engagement level
Characteristic
Super gamers
Avid gamers
Casual gamers
Socializing / meeting new people
51%
48%
36%
Watching entertainment videos / documentaries
49%
48%
60%
Attending live events
38%
30%
23%
Traveling to virtual versions of real-world locations
36%
31%
28%
Attending educational classes, meetings, or work-related events
non-gaming activities or events includes activities inside of video games that are not an essential component of gameplay.
Supplementary notes
Gamers are defined as adults aged 18+ who currently play video games.
“Super Gamers” are defined as gamers who view gaming as their primary source of entertainment and follow gaming content online. “Avid Gamers” are defined as
gamers who view gaming as one of a few equivalent options for entertainment, or gamers who view gaming as their primary source of entertainment but do not follow gaming content online. “Casual Gamers” are defined as gamers who only view gaming as an entertainment option when other options are not available, or gamers who view gaming as one of a few equivalent options for entertainment but do not follow gaming content online.
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Activate. (October 10, 2023). Share of gamers in the United States who have participated in select non-gaming activities or events within video games in the last 12 months in 2023, by engagement level [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1275467/us-gamers-participating-select-non-gaming-activities-within-video-games/
Activate. "Share of gamers in the United States who have participated in select non-gaming activities or events within video games in the last 12 months in 2023, by engagement level." Chart. October 10, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1275467/us-gamers-participating-select-non-gaming-activities-within-video-games/
Activate. (2023). Share of gamers in the United States who have participated in select non-gaming activities or events within video games in the last 12 months in 2023, by engagement level. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1275467/us-gamers-participating-select-non-gaming-activities-within-video-games/
Activate. "Share of Gamers in The United States Who Have Participated in Select Non-gaming Activities or Events within Video Games in The Last 12 Months in 2023, by Engagement Level." Statista, Statista Inc., 10 Oct 2023, https://www.statista.com/statistics/1275467/us-gamers-participating-select-non-gaming-activities-within-video-games/
Activate, Share of gamers in the United States who have participated in select non-gaming activities or events within video games in the last 12 months in 2023, by engagement level Statista, https://www.statista.com/statistics/1275467/us-gamers-participating-select-non-gaming-activities-within-video-games/ (last visited November 21, 2024)
Share of gamers in the United States who have participated in select non-gaming activities or events within video games in the last 12 months in 2023, by engagement level [Graph], Activate, October 10, 2023. [Online]. Available: https://www.statista.com/statistics/1275467/us-gamers-participating-select-non-gaming-activities-within-video-games/
