With the holiday shopping season right around the corner, the U.S online consumers of ages between 18 and 35 stated that they were inclined to spend more than last year on holiday shopping, accounting for 34 percent. In comparison to the other age groups, consumers who are 56-years-old and above would keep the shopping expenditure budget the same, accounting for 61 percent.
Share of online consumers planning same or increased spending for holiday shopping in the U.S. in 2021, by age group
The original question was, 'Thinking about shopping in the upcoming shopping season, which of the following best describes your spending plans?'
*The insights are based on a survey of over 8,000 consumers worldwide across the USA, UK, Australia, Germany, Italy, France, Israel, and Spain
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Outbrain. (September 14, 2021). Share of online consumers planning same or increased spending for holiday shopping in the U.S. in 2021, by age group [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1275279/holiday-shopping-intentions-by-age-group-2021/
Outbrain. "Share of online consumers planning same or increased spending for holiday shopping in the U.S. in 2021, by age group." Chart. September 14, 2021. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1275279/holiday-shopping-intentions-by-age-group-2021/
Outbrain. (2021). Share of online consumers planning same or increased spending for holiday shopping in the U.S. in 2021, by age group. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1275279/holiday-shopping-intentions-by-age-group-2021/
Outbrain. "Share of Online Consumers Planning Same or Increased Spending for Holiday Shopping in The U.S. in 2021, by Age Group." Statista, Statista Inc., 14 Sep 2021, https://www.statista.com/statistics/1275279/holiday-shopping-intentions-by-age-group-2021/
Outbrain, Share of online consumers planning same or increased spending for holiday shopping in the U.S. in 2021, by age group Statista, https://www.statista.com/statistics/1275279/holiday-shopping-intentions-by-age-group-2021/ (last visited January 08, 2025)
Share of online consumers planning same or increased spending for holiday shopping in the U.S. in 2021, by age group [Graph], Outbrain, September 14, 2021. [Online]. Available: https://www.statista.com/statistics/1275279/holiday-shopping-intentions-by-age-group-2021/
