The direct mail advertising expenditure in Japan amounted to more than 310 billion Japanese yen in 2023. The source pointed out that ad expenses via direct mail increased year-on-year partly due to the increase of remote work amid the coronavirus (COVID-19) pandemic.
Direct mail advertising expenditure in Japan from 2014 to 2023
(in billion Japanese yen)
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Dentsu. (February 27, 2024). Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen) [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu. "Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen)." Chart. February 27, 2024. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu. (2024). Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen). Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu. "Direct Mail Advertising Expenditure in Japan from 2014 to 2023 (in Billion Japanese Yen)." Statista, Statista Inc., 27 Feb 2024, https://www.statista.com/statistics/1275083/japan-direct-mail-advertising-expenditure/
Dentsu, Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen) Statista, https://www.statista.com/statistics/1275083/japan-direct-mail-advertising-expenditure/ (last visited November 18, 2024)
Direct mail advertising expenditure in Japan from 2014 to 2023 (in billion Japanese yen) [Graph], Dentsu, February 27, 2024. [Online]. Available: https://www.statista.com/statistics/1275083/japan-direct-mail-advertising-expenditure/
