Digital advertisement spending in the Middle East and North Africa (MENA) region in 2020 was the highest for social formats at about 57 percent of total digital display ad spending. The total digital advertisement spending in the region was about 3.64 billion U.S. dollars in that year.
Distribution of digital display advertisement spending in the Middle East and North Africa region in 2020, by format
Characteristic
Share of spending
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IAB GCC. (September 22, 2021). Distribution of digital display advertisement spending in the Middle East and North Africa region in 2020, by format [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1274714/mena-share-of-digital-display-ad-spending-by-format/
IAB GCC. "Distribution of digital display advertisement spending in the Middle East and North Africa region in 2020, by format." Chart. September 22, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1274714/mena-share-of-digital-display-ad-spending-by-format/
IAB GCC. (2021). Distribution of digital display advertisement spending in the Middle East and North Africa region in 2020, by format. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1274714/mena-share-of-digital-display-ad-spending-by-format/
IAB GCC. "Distribution of Digital Display Advertisement Spending in The Middle East and North Africa Region in 2020, by Format." Statista, Statista Inc., 22 Sep 2021, https://www.statista.com/statistics/1274714/mena-share-of-digital-display-ad-spending-by-format/
IAB GCC, Distribution of digital display advertisement spending in the Middle East and North Africa region in 2020, by format Statista, https://www.statista.com/statistics/1274714/mena-share-of-digital-display-ad-spending-by-format/ (last visited July 22, 2024)
Distribution of digital display advertisement spending in the Middle East and North Africa region in 2020, by format [Graph], IAB GCC, September 22, 2021. [Online]. Available: https://www.statista.com/statistics/1274714/mena-share-of-digital-display-ad-spending-by-format/