As of July 2021, nine percent of internet users worldwide were following gaming influencers. In both China and Indonesia, 20 percent of overall online users were following gaming influencers. Great Britain and Denmark were ranked last, with only four and three percent of survey respondents respectively claiming to do this. Overall, men aged 18 to 34 years were most likely to follow gaming influencers and online streamers.
Share of internet users in selected countries who follow gaming influencers as of July 2021
According to the source: "The insights in this report series are drawn from a recent global Custom survey on the global influencer sector and, specifically, the gaming influencer landscape today, covering 17 global markets and nearly 19,000 respondents" Respondents were aged 16+ in Australia and China, all other markets were 18+.
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YouGov. (October 18, 2021). Share of internet users in selected countries who follow gaming influencers as of July 2021 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1274567/global-internet-users-following-gaming-influencers/
YouGov. "Share of internet users in selected countries who follow gaming influencers as of July 2021." Chart. October 18, 2021. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1274567/global-internet-users-following-gaming-influencers/
YouGov. (2021). Share of internet users in selected countries who follow gaming influencers as of July 2021. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1274567/global-internet-users-following-gaming-influencers/
YouGov. "Share of Internet Users in Selected Countries Who Follow Gaming Influencers as of July 2021." Statista, Statista Inc., 18 Oct 2021, https://www.statista.com/statistics/1274567/global-internet-users-following-gaming-influencers/
YouGov, Share of internet users in selected countries who follow gaming influencers as of July 2021 Statista, https://www.statista.com/statistics/1274567/global-internet-users-following-gaming-influencers/ (last visited December 23, 2024)
Share of internet users in selected countries who follow gaming influencers as of July 2021 [Graph], YouGov, October 18, 2021. [Online]. Available: https://www.statista.com/statistics/1274567/global-internet-users-following-gaming-influencers/
