In 2022, tweets about arts and crafts on the popular micro-blogging platform X (formerly known as Twitter) had the highest user engagement rate, with an average of 0.1 percent for the examined period. Additionally, posts about Airlines has the lowest engagement rate, at just 0.01 percent. The average engagement rate for posts on Twitter across all industries was 0.05 percent.
Average engagement rate per post on X (formerly Twitter) in 2022, by vertical
Characteristic
2021
2022
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Socialinsider. (April 10, 2023). Average engagement rate per post on X (formerly Twitter) in 2022, by vertical [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1274144/engagement-rate-per-post-twitter/
Socialinsider. "Average engagement rate per post on X (formerly Twitter) in 2022, by vertical." Chart. April 10, 2023. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1274144/engagement-rate-per-post-twitter/
Socialinsider. (2023). Average engagement rate per post on X (formerly Twitter) in 2022, by vertical. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1274144/engagement-rate-per-post-twitter/
Socialinsider. "Average Engagement Rate per Post on X (Formerly Twitter) in 2022, by Vertical." Statista, Statista Inc., 10 Apr 2023, https://www.statista.com/statistics/1274144/engagement-rate-per-post-twitter/
Socialinsider, Average engagement rate per post on X (formerly Twitter) in 2022, by vertical Statista, https://www.statista.com/statistics/1274144/engagement-rate-per-post-twitter/ (last visited July 22, 2024)
Average engagement rate per post on X (formerly Twitter) in 2022, by vertical [Graph], Socialinsider, April 10, 2023. [Online]. Available: https://www.statista.com/statistics/1274144/engagement-rate-per-post-twitter/