According to a survey conducted in France in October 2021, 23 percent of the respondents who belonged to Generation Z said they were very likely to shop in physical stores on or around Black Friday in 2021. Millennials were the age group with the most people planning to purchase on Black Friday, with 24 percent of them answering they were very likely to do so.
Consumer likelihood to shop in-store during Black Friday in France in 2021
Characteristic
Very likely
Somewhat likely
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Criteo. (October 22, 2021). Consumer likelihood to shop in-store during Black Friday in France in 2021 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1274055/france-black-friday-in-store-shopping-intention-age-group/
Criteo. "Consumer likelihood to shop in-store during Black Friday in France in 2021." Chart. October 22, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1274055/france-black-friday-in-store-shopping-intention-age-group/
Criteo. (2021). Consumer likelihood to shop in-store during Black Friday in France in 2021. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1274055/france-black-friday-in-store-shopping-intention-age-group/
Criteo. "Consumer Likelihood to Shop In-store during Black Friday in France in 2021." Statista, Statista Inc., 22 Oct 2021, https://www.statista.com/statistics/1274055/france-black-friday-in-store-shopping-intention-age-group/
Criteo, Consumer likelihood to shop in-store during Black Friday in France in 2021 Statista, https://www.statista.com/statistics/1274055/france-black-friday-in-store-shopping-intention-age-group/ (last visited August 25, 2024)
Consumer likelihood to shop in-store during Black Friday in France in 2021 [Graph], Criteo, October 22, 2021. [Online]. Available: https://www.statista.com/statistics/1274055/france-black-friday-in-store-shopping-intention-age-group/