During a 2021 survey carried out among consumers from the United States, 21 percent of respondents stated that they wanted brands to use more of TikTok for marketing purposes. The most commonly named platform was Facebook, with 60 percent. Brands invested nearly 48 billion U.S. dollars in social media advertising in the U.S. in 2021.
Social media platforms consumers wanted brands to use for marketing purposes in the United States as of April 2021
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Sprout Social. (July 1, 2021). Social media platforms consumers wanted brands to use for marketing purposes in the United States as of April 2021 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1273837/social-media-platforms-consumers-usa/
Sprout Social. "Social media platforms consumers wanted brands to use for marketing purposes in the United States as of April 2021." Chart. July 1, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1273837/social-media-platforms-consumers-usa/
Sprout Social. (2021). Social media platforms consumers wanted brands to use for marketing purposes in the United States as of April 2021. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1273837/social-media-platforms-consumers-usa/
Sprout Social. "Social Media Platforms Consumers Wanted Brands to Use for Marketing Purposes in The United States as of April 2021." Statista, Statista Inc., 1 Jul 2021, https://www.statista.com/statistics/1273837/social-media-platforms-consumers-usa/
Sprout Social, Social media platforms consumers wanted brands to use for marketing purposes in the United States as of April 2021 Statista, https://www.statista.com/statistics/1273837/social-media-platforms-consumers-usa/ (last visited December 22, 2024)
Social media platforms consumers wanted brands to use for marketing purposes in the United States as of April 2021 [Graph], Sprout Social, July 1, 2021. [Online]. Available: https://www.statista.com/statistics/1273837/social-media-platforms-consumers-usa/
