Netflix's revenue share plummeted from 44.4 percent to 36.2 percent of total over-the-top (OTT) video subscription revenue in the United States from 2019 to 2020. A forecast expected it to further reduce to 28.4 percent of the total revenue in 2022. Meanwhile, the market shares of YouTube and Disney were forecast to increase in the same period.
Distribution of over-the-top (OTT) video subscription revenue in the United States from 2019 to 2022, by company
*Forecast
**Includes subscription revenues for Disney+, ESPN+, and Hulu.
The source adds the following information: "Includes revenues from regularly recurring fees for access to OTT video services charged either directly to customers of via third party on a consumer's behalf; third parties can include mobile carriers, pay TV providers, or electronics manufacturers; excludes revenues from advertising, pay-per-view, or other nonrecurring revenue streams"
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eMarketer. (March 10, 2021). Distribution of over-the-top (OTT) video subscription revenue in the United States from 2019 to 2022, by company [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/1273787/share-over-the-top-ott-subscription-revenue-us/
eMarketer. "Distribution of over-the-top (OTT) video subscription revenue in the United States from 2019 to 2022, by company." Chart. March 10, 2021. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/1273787/share-over-the-top-ott-subscription-revenue-us/
eMarketer. (2021). Distribution of over-the-top (OTT) video subscription revenue in the United States from 2019 to 2022, by company. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/1273787/share-over-the-top-ott-subscription-revenue-us/
eMarketer. "Distribution of Over-the-top (Ott) Video Subscription Revenue in The United States from 2019 to 2022, by Company." Statista, Statista Inc., 10 Mar 2021, https://www.statista.com/statistics/1273787/share-over-the-top-ott-subscription-revenue-us/
eMarketer, Distribution of over-the-top (OTT) video subscription revenue in the United States from 2019 to 2022, by company Statista, https://www.statista.com/statistics/1273787/share-over-the-top-ott-subscription-revenue-us/ (last visited January 09, 2025)
Distribution of over-the-top (OTT) video subscription revenue in the United States from 2019 to 2022, by company [Graph], eMarketer, March 10, 2021. [Online]. Available: https://www.statista.com/statistics/1273787/share-over-the-top-ott-subscription-revenue-us/
