According to a survey from 2021, the largest share of regional advertisers in Russia spent between 7 and 15 percent of their total advertising budget on radio ads. At the same time, approximately 14 percent of advertisers allocated less than three percent of their ad spend on the radio channel.
What is the approximate share of radio advertising in your total advertising budget?
* Refers to the number of completed questionnaires.
The original question was worded by the source as follows: "Какую примерно долю занимает радиореклама от общего рекламного бюджета?"
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Russian Association of Communication Agencies. (October 6, 2021). What is the approximate share of radio advertising in your total advertising budget? [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1273388/radio-ad-budget-share-among-regional-advertisers-in-russia/
Russian Association of Communication Agencies. "What is the approximate share of radio advertising in your total advertising budget?." Chart. October 6, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1273388/radio-ad-budget-share-among-regional-advertisers-in-russia/
Russian Association of Communication Agencies. (2021). What is the approximate share of radio advertising in your total advertising budget?. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1273388/radio-ad-budget-share-among-regional-advertisers-in-russia/
Russian Association of Communication Agencies. "What Is The Approximate Share of Radio Advertising in Your Total Advertising Budget?." Statista, Statista Inc., 6 Oct 2021, https://www.statista.com/statistics/1273388/radio-ad-budget-share-among-regional-advertisers-in-russia/
Russian Association of Communication Agencies, What is the approximate share of radio advertising in your total advertising budget? Statista, https://www.statista.com/statistics/1273388/radio-ad-budget-share-among-regional-advertisers-in-russia/ (last visited December 21, 2024)
What is the approximate share of radio advertising in your total advertising budget? [Graph], Russian Association of Communication Agencies, October 6, 2021. [Online]. Available: https://www.statista.com/statistics/1273388/radio-ad-budget-share-among-regional-advertisers-in-russia/
