In a survey on shopping behavior in Indonesia conducted by Rakuten Insight, 51 percent of respondents aged 55 years and above stated that they would not go shopping offline as often to avoid crowds for fear of a COVID-19 infection. On the other hand, 11 percent of respondents from the same age group preferred the convenience of online shopping over visiting physical stores.
Consumers' reasons for not going to physical stores as frequently as before COVID-19 restrictions in Indonesia as of June 2021, by age
Original question: "Why would you not be shopping as frequently in a physical store?"
The survey was conducted among
663 respondents aged 16 to 24 years
906 respondents aged 25 to 34 years
731 respondents aged 35 to 44 years
411 respondents aged 45 to 54 years
130 respondents aged 55 years and above.
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Rakuten Insight. (October 11, 2021). Consumers' reasons for not going to physical stores as frequently as before COVID-19 restrictions in Indonesia as of June 2021, by age [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1273158/indonesia-reasons-to-avoid-offline-shopping-post-covid-19-by-age-group/
Rakuten Insight. "Consumers' reasons for not going to physical stores as frequently as before COVID-19 restrictions in Indonesia as of June 2021, by age." Chart. October 11, 2021. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1273158/indonesia-reasons-to-avoid-offline-shopping-post-covid-19-by-age-group/
Rakuten Insight. (2021). Consumers' reasons for not going to physical stores as frequently as before COVID-19 restrictions in Indonesia as of June 2021, by age. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1273158/indonesia-reasons-to-avoid-offline-shopping-post-covid-19-by-age-group/
Rakuten Insight. "Consumers' Reasons for Not Going to Physical Stores as Frequently as before Covid-19 Restrictions in Indonesia as of June 2021, by Age." Statista, Statista Inc., 11 Oct 2021, https://www.statista.com/statistics/1273158/indonesia-reasons-to-avoid-offline-shopping-post-covid-19-by-age-group/
Rakuten Insight, Consumers' reasons for not going to physical stores as frequently as before COVID-19 restrictions in Indonesia as of June 2021, by age Statista, https://www.statista.com/statistics/1273158/indonesia-reasons-to-avoid-offline-shopping-post-covid-19-by-age-group/ (last visited December 23, 2024)
Consumers' reasons for not going to physical stores as frequently as before COVID-19 restrictions in Indonesia as of June 2021, by age [Graph], Rakuten Insight, October 11, 2021. [Online]. Available: https://www.statista.com/statistics/1273158/indonesia-reasons-to-avoid-offline-shopping-post-covid-19-by-age-group/
