In a survey on shopping behavior in Indonesia conducted by Rakuten Insight, 64 percent of respondents aged 45 to 54 years stated that they went shopping in physical stores less often during the COVID-19 pandemic. On the other hand, eight percent of respondents aged 45 to 54 years stated they went offline shopping more frequently.
Changes in frequency of shopping in physical stores among consumers during COVID-19 in Indonesia as of June 2021, by age group
Characteristic
Yes, I shop more now
Yes, I shop less now
No, it remained the same
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Original question: "Has your retail shopping frequency in physical stores changed during the COVID-19 pandemic?"
The survey was conducted among
1,576 respondents aged 16 to 24 years
2,273 respondents aged 25 to 34 years
1,761 respondents aged 35 to 44 years
823 respondents aged 45 to 54 years
231 respondents aged 55 years and above.
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Rakuten Insight. (October 11, 2021). Changes in frequency of shopping in physical stores among consumers during COVID-19 in Indonesia as of June 2021, by age group [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1273071/indonesia-change-in-offline-shopping-frequency-during-covid-19-by-age-group/
Rakuten Insight. "Changes in frequency of shopping in physical stores among consumers during COVID-19 in Indonesia as of June 2021, by age group." Chart. October 11, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1273071/indonesia-change-in-offline-shopping-frequency-during-covid-19-by-age-group/
Rakuten Insight. (2021). Changes in frequency of shopping in physical stores among consumers during COVID-19 in Indonesia as of June 2021, by age group. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1273071/indonesia-change-in-offline-shopping-frequency-during-covid-19-by-age-group/
Rakuten Insight. "Changes in Frequency of Shopping in Physical Stores among Consumers during Covid-19 in Indonesia as of June 2021, by Age Group." Statista, Statista Inc., 11 Oct 2021, https://www.statista.com/statistics/1273071/indonesia-change-in-offline-shopping-frequency-during-covid-19-by-age-group/
Rakuten Insight, Changes in frequency of shopping in physical stores among consumers during COVID-19 in Indonesia as of June 2021, by age group Statista, https://www.statista.com/statistics/1273071/indonesia-change-in-offline-shopping-frequency-during-covid-19-by-age-group/ (last visited August 24, 2024)
Changes in frequency of shopping in physical stores among consumers during COVID-19 in Indonesia as of June 2021, by age group [Graph], Rakuten Insight, October 11, 2021. [Online]. Available: https://www.statista.com/statistics/1273071/indonesia-change-in-offline-shopping-frequency-during-covid-19-by-age-group/