Between October 2020 and March 2021, users aged between 40 and 44 years were the demographic spending the largest amount of time engaging with social media apps, with an average of 59.85 minutes per day. Global users aged 19 or younger spent the least amount of time on social media apps, while users aged 50 years or older spent approximately 56.43 minutes per day on social media apps.
Average daily time spent by users worldwide on mobile social media apps from October 2020 to March 2021, by age group
(in minutes)
Characteristic
Average minutes per day
0-19
49.12
20-24
49.8
25-29
55.58
30-34
58.35
35-39
59.28
40-44
59.85
45-49
59.23
50-99
56.43
Created with Highcharts 7.2.2Average minutes per day49.1249.1249.849.855.5855.5858.3558.3559.2859.2859.8559.8559.2359.2356.4356.430-1920-2425-2930-3435-3940-4445-4950-99
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adjoe GmbH. (October 29, 2021). Average daily time spent by users worldwide on mobile social media apps from October 2020 to March 2021, by age group (in minutes) [Graph]. In Statista. Retrieved January 20, 2025, from https://www.statista.com/statistics/1272883/worldwide-social-apps-time-spent-daily-age/
adjoe GmbH. "Average daily time spent by users worldwide on mobile social media apps from October 2020 to March 2021, by age group (in minutes)." Chart. October 29, 2021. Statista. Accessed January 20, 2025. https://www.statista.com/statistics/1272883/worldwide-social-apps-time-spent-daily-age/
adjoe GmbH. (2021). Average daily time spent by users worldwide on mobile social media apps from October 2020 to March 2021, by age group (in minutes). Statista. Statista Inc.. Accessed: January 20, 2025. https://www.statista.com/statistics/1272883/worldwide-social-apps-time-spent-daily-age/
adjoe GmbH. "Average Daily Time Spent by Users Worldwide on Mobile Social Media Apps from October 2020 to March 2021, by Age Group (in Minutes)." Statista, Statista Inc., 29 Oct 2021, https://www.statista.com/statistics/1272883/worldwide-social-apps-time-spent-daily-age/
adjoe GmbH, Average daily time spent by users worldwide on mobile social media apps from October 2020 to March 2021, by age group (in minutes) Statista, https://www.statista.com/statistics/1272883/worldwide-social-apps-time-spent-daily-age/ (last visited January 20, 2025)
Average daily time spent by users worldwide on mobile social media apps from October 2020 to March 2021, by age group (in minutes) [Graph], adjoe GmbH, October 29, 2021. [Online]. Available: https://www.statista.com/statistics/1272883/worldwide-social-apps-time-spent-daily-age/
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