In 2020, 48 percent of Swedish shoppers expected slightly fewer people to do their Christmas shopping in physical stores. A year later, that number decreased considerably, reaching 21 percent. Shoppers were expecting a holiday season with fewer regulations related to the novel coronavirus (COVID-19) pandemic, and towards the end of 2021 11 percent of Swedish consumers thought there would be a lot more people doing their holiday shopping in-store.
How do you imagine Christmas shopping in physical stores will be this year?
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2021
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* For the 2021 results, four separate surveys were conducted. The first survey was conducted in August 2021 with a total of 1,382 respondents. The second survey was conducted in September 2021 with a total of 1,345 respondents. The third and fourth surveys were conducted in October 2021 with 1,385 and 3,086 respondents, respectively.
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Svensk Digital Handel, & PostNord. (October 18, 2021). How do you imagine Christmas shopping in physical stores will be this year? [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1272750/sweden-christmas-shopping-in-store/
Svensk Digital Handel, und PostNord. "How do you imagine Christmas shopping in physical stores will be this year?." Chart. October 18, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1272750/sweden-christmas-shopping-in-store/
Svensk Digital Handel, PostNord. (2021). How do you imagine Christmas shopping in physical stores will be this year?. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1272750/sweden-christmas-shopping-in-store/
Svensk Digital Handel, and PostNord. "How Do You Imagine Christmas Shopping in Physical Stores Will Be This Year?." Statista, Statista Inc., 18 Oct 2021, https://www.statista.com/statistics/1272750/sweden-christmas-shopping-in-store/
Svensk Digital Handel & PostNord, How do you imagine Christmas shopping in physical stores will be this year? Statista, https://www.statista.com/statistics/1272750/sweden-christmas-shopping-in-store/ (last visited August 24, 2024)
How do you imagine Christmas shopping in physical stores will be this year? [Graph], Svensk Digital Handel, & PostNord, October 18, 2021. [Online]. Available: https://www.statista.com/statistics/1272750/sweden-christmas-shopping-in-store/