According to a survey conducted in Europe in 2020, more than 90 percent of non-financial companies announced plans to introduce embedded finance services in their current offering. Embedded finance consists in integrating financial services and products in non-financial businesses, so that companies not operating in the financial services sector can independently provide financial solutions tied to their products or services.
Non-financial businesses planning to offer embedded finance services to customers in Europe as of 2020
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Non-financial businesses planning to offer embedded finance services to customers in Europe as of 2020
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Respondents from France, Germany, Italy, Spain, and United Kingdom; Decision makers for the identification and implementation of new products and service offers for customers
Supplementary notes
The source does not specify the survey methodology.
Businesses surveyed came from the following sectors: Vertical SaaS, Horizontal SaaS, Consumer marketplace, B2B marketplace and Gig economy platform, with more than 50 million USD in revenue.
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OpenPayd. (September 17, 2021). Non-financial businesses planning to offer embedded finance services to customers in Europe as of 2020 [Graph]. In Statista. Retrieved April 13, 2025, from https://www.statista.com/statistics/1272385/future-plans-to-offer-embedded-finance-europe/
OpenPayd. "Non-financial businesses planning to offer embedded finance services to customers in Europe as of 2020." Chart. September 17, 2021. Statista. Accessed April 13, 2025. https://www.statista.com/statistics/1272385/future-plans-to-offer-embedded-finance-europe/
OpenPayd. (2021). Non-financial businesses planning to offer embedded finance services to customers in Europe as of 2020. Statista. Statista Inc.. Accessed: April 13, 2025. https://www.statista.com/statistics/1272385/future-plans-to-offer-embedded-finance-europe/
OpenPayd. "Non-financial Businesses Planning to Offer Embedded Finance Services to Customers in Europe as of 2020." Statista, Statista Inc., 17 Sep 2021, https://www.statista.com/statistics/1272385/future-plans-to-offer-embedded-finance-europe/
OpenPayd, Non-financial businesses planning to offer embedded finance services to customers in Europe as of 2020 Statista, https://www.statista.com/statistics/1272385/future-plans-to-offer-embedded-finance-europe/ (last visited April 13, 2025)
Non-financial businesses planning to offer embedded finance services to customers in Europe as of 2020 [Graph], OpenPayd, September 17, 2021. [Online]. Available: https://www.statista.com/statistics/1272385/future-plans-to-offer-embedded-finance-europe/
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