In a survey on shopping behavior in Singapore conducted by Rakuten Insight, 75 percent of the respondents aged 35 to 44 years stated that they now preferred to shop both online and offline due to the COVID-19 pandemic. However, eight percent of respondents aged 25 to 44 years continued to shop in physical stores.
Preferred shopping channels post-COVID-19 outbreak among consumers in Singapore as of June 2021, by age group
Original question: "Has the COVID-19 pandemic changed your preferred type of retail channel?"
The survey was conducted among
625 respondents aged 16 to 24 years
1,269 respondents aged 25 to 34 years
1,261 respondents aged 35 to 44 years
785 respondents aged 45 to 54 years
649 respondents aged 55 years and above.
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Rakuten Insight. (October 11, 2021). Preferred shopping channels post-COVID-19 outbreak among consumers in Singapore as of June 2021, by age group [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1272317/singapore-preferred-shopping-channels-due-to-covid-19-by-age-group/
Rakuten Insight. "Preferred shopping channels post-COVID-19 outbreak among consumers in Singapore as of June 2021, by age group." Chart. October 11, 2021. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1272317/singapore-preferred-shopping-channels-due-to-covid-19-by-age-group/
Rakuten Insight. (2021). Preferred shopping channels post-COVID-19 outbreak among consumers in Singapore as of June 2021, by age group. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1272317/singapore-preferred-shopping-channels-due-to-covid-19-by-age-group/
Rakuten Insight. "Preferred Shopping Channels Post-covid-19 Outbreak among Consumers in Singapore as of June 2021, by Age Group." Statista, Statista Inc., 11 Oct 2021, https://www.statista.com/statistics/1272317/singapore-preferred-shopping-channels-due-to-covid-19-by-age-group/
Rakuten Insight, Preferred shopping channels post-COVID-19 outbreak among consumers in Singapore as of June 2021, by age group Statista, https://www.statista.com/statistics/1272317/singapore-preferred-shopping-channels-due-to-covid-19-by-age-group/ (last visited January 06, 2025)
Preferred shopping channels post-COVID-19 outbreak among consumers in Singapore as of June 2021, by age group [Graph], Rakuten Insight, October 11, 2021. [Online]. Available: https://www.statista.com/statistics/1272317/singapore-preferred-shopping-channels-due-to-covid-19-by-age-group/
