In a survey on shopping behavior in Singapore conducted by Rakuten Insight, 70 percent of the respondents aged 25 to 34 years stated that they preferred to shop both online and in a physical store before the COVID-19 pandemic. By comparison, 17 percent of respondents from the same age group stated that they used to prefer shopping in physical stores only.
Preferred shopping channels for non-grocery items pre-COVID-19 among consumers in Singapore as of June 2021, by age group
Original question: "What was your preferred type of retail channel for non-grocery items before the COVID-19 pandemic? (such as for fashion, cosmetics, hobbies, consumer electronics, etc)"
The survey was conducted among
712 respondents aged 16 to 24 years old,
1,462 respondents aged 25 to 34 years old,
1,396 respondents aged 35 to 44 years old,
837 respondents aged 45 to 54 years,
673 respondents aged 55 years and above.
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Rakuten Insight. (October 11, 2021). Preferred shopping channels for non-grocery items pre-COVID-19 among consumers in Singapore as of June 2021, by age group [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1272296/singapore-preferred-shopping-channels-pre-covid-19-by-age-group/
Rakuten Insight. "Preferred shopping channels for non-grocery items pre-COVID-19 among consumers in Singapore as of June 2021, by age group." Chart. October 11, 2021. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1272296/singapore-preferred-shopping-channels-pre-covid-19-by-age-group/
Rakuten Insight. (2021). Preferred shopping channels for non-grocery items pre-COVID-19 among consumers in Singapore as of June 2021, by age group. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1272296/singapore-preferred-shopping-channels-pre-covid-19-by-age-group/
Rakuten Insight. "Preferred Shopping Channels for Non-grocery Items Pre-covid-19 among Consumers in Singapore as of June 2021, by Age Group." Statista, Statista Inc., 11 Oct 2021, https://www.statista.com/statistics/1272296/singapore-preferred-shopping-channels-pre-covid-19-by-age-group/
Rakuten Insight, Preferred shopping channels for non-grocery items pre-COVID-19 among consumers in Singapore as of June 2021, by age group Statista, https://www.statista.com/statistics/1272296/singapore-preferred-shopping-channels-pre-covid-19-by-age-group/ (last visited January 06, 2025)
Preferred shopping channels for non-grocery items pre-COVID-19 among consumers in Singapore as of June 2021, by age group [Graph], Rakuten Insight, October 11, 2021. [Online]. Available: https://www.statista.com/statistics/1272296/singapore-preferred-shopping-channels-pre-covid-19-by-age-group/
