Sources first introducing shoppers to Cyber Weekend deals in the U.S. 2021
According to a September 2021 survey, the majority of responding U.S. Cyber Weekend shoppers said they heard about the weekend's deals digitally. Online advertisements were cited by 68 percent of respondents, while promotional emails and social media were cited by a respective 58 and 53 percent. According to survey results, 28 percent of respondents said they consulted physical catalogues or toy books to find out about sales.
