In 2020, the retail value of the mobile content market worldwide grew by more than 24 percent compared to the previous year, reaching 122 billion U.S. dollars. In the same period, the revenues generated from music recording content settled at 21 billion U.S. dollars. In 2020, all industry verticals were affected by the global outbreak of coronavirus pandemic, often with very different outcomes: while the sales of smartphone devices surpassed 400 billion U.S. dollars in 2020, the film industry saw its global box office shrink to 16 billion U.S. dollars, down by 62 percent year-over-year.
Retail value of selected services worldwide from 2019 to 2020
(in billion U.S. dollars)
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2020
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smartphone users, services by mobile operators (MNO, mobile network providers or MVNO, mobile virtual network providers) or third party provider (OTT, over the top providers)
Supplementary notes
According to the source, the study includes data for "6,500 smartphone users, 650 in each of 10 countries."
The survey was conducted in 10 markets worldwide: Brazil, China, France, Germany, India, Japan, South Africa, Spain, United Kingdom, United States.
According to the source, mobile content does not include: "financial services, such as wallet, ticketing or payment services via mobile bill or pre-paid value {...} services that would require specific devices in addition to a smartphone. (e.g. health monitoring, in car multimedia center) {...} ordering, delivering of commerce of good of non digital goods and services (e.g. a one hour gym coaching session is not a digital service, taxi hailing or m-commerce is not included) [...] communication services (voice, messaging or data connection) [...] Multiplay bundles when payment is managed outside the mobile channel. (e.g. triple
of quadruple play for fixed, mobile services). For instance when a users subscribe to a video on demand service via its TV might be granted access to a mobile version of the same – that would not be included here. If it had started or mainly used via mobile it would be counted."
Always according to the source, mobile content services include: "games, video, music (including podcast), lifestyle (Health, diet, horoscopes), education (language learning, university study, hobbies,) electronic
publications (magazines, newspapers, books)."
Always according to the source: "Services can be accessed in multiple ways.
Via Apple’s App Store and Google’s Play store. These offer content in multiple
forms include one time purchase, subscriptions..Via other Stores, including other device vendor stores, OTT stores and Mobile
Network Operators stores. Via Mobile Operators bundles – when access to a premium services is included in a network operator subscription fee
Premium Rate services- where the services is accessed via phone call or SMS
messaging)."
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Mobile Ecosystem Forum. (October 14, 2021). Retail value of selected services worldwide from 2019 to 2020 (in billion U.S. dollars) [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1271799/retail-value-selected-services/
Mobile Ecosystem Forum. "Retail value of selected services worldwide from 2019 to 2020 (in billion U.S. dollars)." Chart. October 14, 2021. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1271799/retail-value-selected-services/
Mobile Ecosystem Forum. (2021). Retail value of selected services worldwide from 2019 to 2020 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1271799/retail-value-selected-services/
Mobile Ecosystem Forum. "Retail Value of Selected Services Worldwide from 2019 to 2020 (in Billion U.S. Dollars)." Statista, Statista Inc., 14 Oct 2021, https://www.statista.com/statistics/1271799/retail-value-selected-services/
Mobile Ecosystem Forum, Retail value of selected services worldwide from 2019 to 2020 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1271799/retail-value-selected-services/ (last visited August 25, 2024)
Retail value of selected services worldwide from 2019 to 2020 (in billion U.S. dollars) [Graph], Mobile Ecosystem Forum, October 14, 2021. [Online]. Available: https://www.statista.com/statistics/1271799/retail-value-selected-services/