According to a July 2023 study, 94 percent of England's tourist attractions used some form of digital communication to reach their audiences in 2022, whereas 90 percent did the same in 2020. While roughly nine in ten surveyed attractions reported having a Facebook account in 2022, just 18 percent of the sample utilized mobile apps.
Share of visitor attractions using digital communication channels in England from 2020 to 2022, by type
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2022
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VisitBritain, & VisitEngland, & BVA BDRC. (July 12, 2023). Share of visitor attractions using digital communication channels in England from 2020 to 2022, by type [Graph]. In Statista. Retrieved July 03, 2024, from https://www.statista.com/statistics/1271503/visitor-attractions-digital-communication-channels-england-by-type/
VisitBritain, und VisitEngland, und BVA BDRC. "Share of visitor attractions using digital communication channels in England from 2020 to 2022, by type." Chart. July 12, 2023. Statista. Accessed July 03, 2024. https://www.statista.com/statistics/1271503/visitor-attractions-digital-communication-channels-england-by-type/
VisitBritain, VisitEngland, BVA BDRC. (2023). Share of visitor attractions using digital communication channels in England from 2020 to 2022, by type. Statista. Statista Inc.. Accessed: July 03, 2024. https://www.statista.com/statistics/1271503/visitor-attractions-digital-communication-channels-england-by-type/
VisitBritain, and VisitEngland, and BVA BDRC. "Share of Visitor Attractions Using Digital Communication Channels in England from 2020 to 2022, by Type." Statista, Statista Inc., 12 Jul 2023, https://www.statista.com/statistics/1271503/visitor-attractions-digital-communication-channels-england-by-type/
VisitBritain & VisitEngland & BVA BDRC, Share of visitor attractions using digital communication channels in England from 2020 to 2022, by type Statista, https://www.statista.com/statistics/1271503/visitor-attractions-digital-communication-channels-england-by-type/ (last visited July 03, 2024)
Share of visitor attractions using digital communication channels in England from 2020 to 2022, by type [Graph], VisitBritain, & VisitEngland, & BVA BDRC, July 12, 2023. [Online]. Available: https://www.statista.com/statistics/1271503/visitor-attractions-digital-communication-channels-england-by-type/