According to a survey on retail shopping conducted by Rakuten Insight in June 2021 in India, a majority of respondents preferred a mix of online and offline retail shopping before the COVID-19 pandemic. During the survey, only about a quarter of respondents reported that they preferred to shop in physical stores only.
Preferred retail channels before the COVID-19 pandemic for non-grocery shopping in India as of June 2021, by gender
Question was phrased by source as: "What was your preferred type of retail channel for non-grocery items before the COVID-19 pandemic? (such as for fashion, cosmetics, hobbies, consumer electronics, etc)"
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Rakuten Insight. (October 11, 2021). Preferred retail channels before the COVID-19 pandemic for non-grocery shopping in India as of June 2021, by gender [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1271420/india-preferred-retail-channels-before-the-covid-19-pandemic-for-non-grocery-shopping-by-gender/
Rakuten Insight. "Preferred retail channels before the COVID-19 pandemic for non-grocery shopping in India as of June 2021, by gender." Chart. October 11, 2021. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1271420/india-preferred-retail-channels-before-the-covid-19-pandemic-for-non-grocery-shopping-by-gender/
Rakuten Insight. (2021). Preferred retail channels before the COVID-19 pandemic for non-grocery shopping in India as of June 2021, by gender. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1271420/india-preferred-retail-channels-before-the-covid-19-pandemic-for-non-grocery-shopping-by-gender/
Rakuten Insight. "Preferred Retail Channels before The Covid-19 Pandemic for Non-grocery Shopping in India as of June 2021, by Gender." Statista, Statista Inc., 11 Oct 2021, https://www.statista.com/statistics/1271420/india-preferred-retail-channels-before-the-covid-19-pandemic-for-non-grocery-shopping-by-gender/
Rakuten Insight, Preferred retail channels before the COVID-19 pandemic for non-grocery shopping in India as of June 2021, by gender Statista, https://www.statista.com/statistics/1271420/india-preferred-retail-channels-before-the-covid-19-pandemic-for-non-grocery-shopping-by-gender/ (last visited January 08, 2025)
Preferred retail channels before the COVID-19 pandemic for non-grocery shopping in India as of June 2021, by gender [Graph], Rakuten Insight, October 11, 2021. [Online]. Available: https://www.statista.com/statistics/1271420/india-preferred-retail-channels-before-the-covid-19-pandemic-for-non-grocery-shopping-by-gender/
