Share of festive shopping budget for category explorers India 2021

Published by A. Minhas, Mar 17, 2022
According to a survey in 2021, around 41 percent of category explorers in India are planning to spend between Rs 10,000 to Rs 25,000 for the festive season. Among the respondents, around 25 percent are planning to spend less that Rs 10,000.

Share of spending by category explorers for the festive season in India as of August 26, 2021

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Release date

September 2021

Region

India

Survey time period

August 12 to August 26, 2021

Number of respondents

2,500 respondents

Special properties

among users of InMobi's mobile programmatic platforms

Method of interview

Online survey

Supplementary notes

One Indian rupee is equal to 0.013 U.S. dollars and 0.011 euros (as of October 2021)

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