One meal kit delivery brand dominates the UK market in terms of traffic. Berlin-based HelloFresh has a traffic score of over 650,000, almost triple the score of the runner-up in the United Kingdom in 2024, Gousto.
Online visibility of meal delivery and recipe box brands in the United Kingdom (UK) in 2024, by traffic score
The leading 20 brands are provided.
The source defines the traffic score as "an estimation of how much organic search traffic the target
website, subfolder or URL gets each month."
Meal kits are subscription-based food service businesses where a company makes pre-portioned or partially-prepared food ingredients and recipes to help customers prepare meals.
Recipe boxes are the packages delivered with ingredients and a recipe card a customer needs to make a recipe.
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Salience Search Marketing. (May 9, 2024). Online visibility of meal delivery and recipe box brands in the United Kingdom (UK) in 2024, by traffic score [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1270515/meal-delivery-online-visibility-uk/
Salience Search Marketing. "Online visibility of meal delivery and recipe box brands in the United Kingdom (UK) in 2024, by traffic score." Chart. May 9, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1270515/meal-delivery-online-visibility-uk/
Salience Search Marketing. (2024). Online visibility of meal delivery and recipe box brands in the United Kingdom (UK) in 2024, by traffic score. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1270515/meal-delivery-online-visibility-uk/
Salience Search Marketing. "Online Visibility of Meal Delivery and Recipe Box Brands in The United Kingdom (Uk) in 2024, by Traffic Score." Statista, Statista Inc., 9 May 2024, https://www.statista.com/statistics/1270515/meal-delivery-online-visibility-uk/
Salience Search Marketing, Online visibility of meal delivery and recipe box brands in the United Kingdom (UK) in 2024, by traffic score Statista, https://www.statista.com/statistics/1270515/meal-delivery-online-visibility-uk/ (last visited December 21, 2024)
Online visibility of meal delivery and recipe box brands in the United Kingdom (UK) in 2024, by traffic score [Graph], Salience Search Marketing, May 9, 2024. [Online]. Available: https://www.statista.com/statistics/1270515/meal-delivery-online-visibility-uk/
