According to a recent survey on Indian consumers, 49 percent of respondents in India stated that they would not prefer to shop at Maximum Retail Price (MRP) value in the upcoming festive season. A majority of the respondents seek value for the money that is being spent.
Share of shoppers who seek value during shopping in the upcoming festive season in India as of October 2021
Survey question: "When you shop for this year's festive season and something you need to purchase is selling at Maximum Retail Price (MRP), will you be buying that product?"
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LocalCircles. (October 1, 2021). Share of shoppers who seek value during shopping in the upcoming festive season in India as of October 2021 [Graph]. In Statista. Retrieved January 08, 2025, from https://www.statista.com/statistics/1270036/india-value-seeking-shoppers-during-festive-shopping/
LocalCircles. "Share of shoppers who seek value during shopping in the upcoming festive season in India as of October 2021." Chart. October 1, 2021. Statista. Accessed January 08, 2025. https://www.statista.com/statistics/1270036/india-value-seeking-shoppers-during-festive-shopping/
LocalCircles. (2021). Share of shoppers who seek value during shopping in the upcoming festive season in India as of October 2021. Statista. Statista Inc.. Accessed: January 08, 2025. https://www.statista.com/statistics/1270036/india-value-seeking-shoppers-during-festive-shopping/
LocalCircles. "Share of Shoppers Who Seek Value during Shopping in The Upcoming Festive Season in India as of October 2021." Statista, Statista Inc., 1 Oct 2021, https://www.statista.com/statistics/1270036/india-value-seeking-shoppers-during-festive-shopping/
LocalCircles, Share of shoppers who seek value during shopping in the upcoming festive season in India as of October 2021 Statista, https://www.statista.com/statistics/1270036/india-value-seeking-shoppers-during-festive-shopping/ (last visited January 08, 2025)
Share of shoppers who seek value during shopping in the upcoming festive season in India as of October 2021 [Graph], LocalCircles, October 1, 2021. [Online]. Available: https://www.statista.com/statistics/1270036/india-value-seeking-shoppers-during-festive-shopping/
