Women's opinion on men using makeup in Japan 2024

Published by C. Diep, Apr 26, 2024
The largest share of women in Japan would not be opposed to men putting on makeup, as revealed in a survey conducted in March 2024. Almost 43 percent of respondents stated that they did not mind it if men were to use makeup cosmetics, whereas 29.7 percent were reserved about it.

Share of women supporting the use of makeup among men in Japan as of March 2024

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Release date

April 2024

Region

Japan

Survey time period

March 18 to 21, 2024

Number of respondents

750 respondents

Age group

20-69 years

Special properties

among women buying and using cosmetics

Method of interview

Online panel

Supplementary notes

Original question: "Please tell us your opinion about men using makeup products and putting on makeup in general."

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