For nearly 1,700 people surveyed in Brazil in June 2021, a positive shopping experience was the most important factor when choosing a product or a brand. Environmental factors came second, scoring an average of 4.3 points on a scale of one to five, where one means "not important" and five means "very important."
Important factors when choosing products or brands among consumers in Brazil as of June 2021
On a scale of one to five, where one is "not important" and five is "very important."
The source does not provide an exact date of survey or further methodological details. The date of survey given is the month of publication.
* Better quality, even if at a higher price.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Globo. (June 14, 2021). Important factors when choosing products or brands among consumers in Brazil as of June 2021 [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1269843/brazil-relevant-factors-product-brand-choice/
Globo. "Important factors when choosing products or brands among consumers in Brazil as of June 2021." Chart. June 14, 2021. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1269843/brazil-relevant-factors-product-brand-choice/
Globo. (2021). Important factors when choosing products or brands among consumers in Brazil as of June 2021. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1269843/brazil-relevant-factors-product-brand-choice/
Globo. "Important Factors When Choosing Products or Brands among Consumers in Brazil as of June 2021." Statista, Statista Inc., 14 Jun 2021, https://www.statista.com/statistics/1269843/brazil-relevant-factors-product-brand-choice/
Globo, Important factors when choosing products or brands among consumers in Brazil as of June 2021 Statista, https://www.statista.com/statistics/1269843/brazil-relevant-factors-product-brand-choice/ (last visited December 19, 2024)
Important factors when choosing products or brands among consumers in Brazil as of June 2021 [Graph], Globo, June 14, 2021. [Online]. Available: https://www.statista.com/statistics/1269843/brazil-relevant-factors-product-brand-choice/
