The total activity value of media groups in Italy amounted to 9.38 billion euros in 2020. This value marked a 0.7 percent increase from the previous year's amount of 9.15 billion euros. GroupM was the media group with the highest activity value in Italy in both years.
Activity value of media groups in Italy in 2019 and 2020
(in billion euros)
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engage.it. (July 23, 2021). Activity value of media groups in Italy in 2019 and 2020 (in billion euros) [Graph]. In Statista. Retrieved January 04, 2025, from https://www.statista.com/statistics/1269812/activity-value-media-groups-italy/
engage.it. "Activity value of media groups in Italy in 2019 and 2020 (in billion euros)." Chart. July 23, 2021. Statista. Accessed January 04, 2025. https://www.statista.com/statistics/1269812/activity-value-media-groups-italy/
engage.it. (2021). Activity value of media groups in Italy in 2019 and 2020 (in billion euros). Statista. Statista Inc.. Accessed: January 04, 2025. https://www.statista.com/statistics/1269812/activity-value-media-groups-italy/
engage.it. "Activity Value of Media Groups in Italy in 2019 and 2020 (in Billion Euros)." Statista, Statista Inc., 23 Jul 2021, https://www.statista.com/statistics/1269812/activity-value-media-groups-italy/
engage.it, Activity value of media groups in Italy in 2019 and 2020 (in billion euros) Statista, https://www.statista.com/statistics/1269812/activity-value-media-groups-italy/ (last visited January 04, 2025)
Activity value of media groups in Italy in 2019 and 2020 (in billion euros) [Graph], engage.it, July 23, 2021. [Online]. Available: https://www.statista.com/statistics/1269812/activity-value-media-groups-italy/