Amazon users appreciated several aspects of the marketplace's customer service, a survey from 2021 revealed. In the United States, a third of Amazon shoppers stated they valued the rapid response to complaints or order issues. Meanwhile, 21 percent of respondents said they appreciated a streamlined checkout process. The advantages of the subscription to the Amazon platform were much less relevant, as only two percent of those surveyed considered them convenient.
Best aspects of Amazon customer service according to U.S. online shoppers in 2021
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Best aspects of Amazon customer service according to U.S. online shoppers in 2021
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adults who have purchased a product on Amazon within the last 24 months
Method of interview
Online survey
Supplementary notes
The survey has a margin of error of 2.2 percentage points. All numbers have been rounded.
The respondent pool encompassed all age ranges and income levels as well as Prime and non-Prime members to provide a true snapshot of what the overall market wants from retail experiences.
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Feedvisor. (October 27, 2021). Best aspects of Amazon customer service according to U.S. online shoppers in 2021 [Graph]. In Statista. Retrieved April 01, 2025, from https://www.statista.com/statistics/1268846/best-aspects-of-amazon-customer-service-united-states/
Feedvisor. "Best aspects of Amazon customer service according to U.S. online shoppers in 2021." Chart. October 27, 2021. Statista. Accessed April 01, 2025. https://www.statista.com/statistics/1268846/best-aspects-of-amazon-customer-service-united-states/
Feedvisor. (2021). Best aspects of Amazon customer service according to U.S. online shoppers in 2021. Statista. Statista Inc.. Accessed: April 01, 2025. https://www.statista.com/statistics/1268846/best-aspects-of-amazon-customer-service-united-states/
Feedvisor. "Best Aspects of Amazon Customer Service According to U.S. Online Shoppers in 2021." Statista, Statista Inc., 27 Oct 2021, https://www.statista.com/statistics/1268846/best-aspects-of-amazon-customer-service-united-states/
Feedvisor, Best aspects of Amazon customer service according to U.S. online shoppers in 2021 Statista, https://www.statista.com/statistics/1268846/best-aspects-of-amazon-customer-service-united-states/ (last visited April 01, 2025)
Best aspects of Amazon customer service according to U.S. online shoppers in 2021 [Graph], Feedvisor, October 27, 2021. [Online]. Available: https://www.statista.com/statistics/1268846/best-aspects-of-amazon-customer-service-united-states/
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