Between 2020 and 2021, Black Friday showed different changes in conversion rates across regions worldwide. On November 29, 2021, Black Friday's conversion rate grew by 12 percent in Latin America, compared to the same time in the previous year. In the same period, Black Friday's conversion rate decreased by eight percent in the United Kingdom.
Change in Black Friday conversion rate worldwide between 2020 and 2021, by region
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Conversion rate growth
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Median percentage differences as of 12:00 am UCT on Friday, November 26, 2021 (12:00 pm UTC Monday, November 29, 2021) compared to the same time in the previous year
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Nosto. (November 29, 2021). Change in Black Friday conversion rate worldwide between 2020 and 2021, by region [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1268287/black-friday-conversion-rate-change-region/
Nosto. "Change in Black Friday conversion rate worldwide between 2020 and 2021, by region." Chart. November 29, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1268287/black-friday-conversion-rate-change-region/
Nosto. (2021). Change in Black Friday conversion rate worldwide between 2020 and 2021, by region. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1268287/black-friday-conversion-rate-change-region/
Nosto. "Change in Black Friday Conversion Rate Worldwide between 2020 and 2021, by Region." Statista, Statista Inc., 29 Nov 2021, https://www.statista.com/statistics/1268287/black-friday-conversion-rate-change-region/
Nosto, Change in Black Friday conversion rate worldwide between 2020 and 2021, by region Statista, https://www.statista.com/statistics/1268287/black-friday-conversion-rate-change-region/ (last visited August 24, 2024)
Change in Black Friday conversion rate worldwide between 2020 and 2021, by region [Graph], Nosto, November 29, 2021. [Online]. Available: https://www.statista.com/statistics/1268287/black-friday-conversion-rate-change-region/