According to a survey of internet users in Canada carried out between April and May, 2020, only nine percent of respondents aged 18 or above used TikTok monthly. Of these, roughly 40 percent were aged between 18 and 24 years old. Online Canadian users aged between 24 and 34 reported the second-highest usage rate among all analyzed age groups, with 16 percent of respondents in this category reporting using TikTok monthly. Approximately one in 10 respondents aged 35 and above reported using the app.
Monthly TikTok usage penetration in Canada in 2020, by age group
According to the source: "To monitor changes in the media landscape over the year, a survey with an independent sample of 4,000 Canadians (2,000 Anglophones and 2,000 Francophones ) is conducted in the Spring. The results reported here are based on the Spring 2020 survey of 4,019 Canadian respondents (including 1,288 cell phone only)." The survey involved respondents across all regions of Canada, excluding territories.
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Media Technology Monitor. (November 5, 2020). Monthly TikTok usage penetration in Canada in 2020, by age group [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1267715/tiktok-penetration-canada-by-age-group/
Media Technology Monitor. "Monthly TikTok usage penetration in Canada in 2020, by age group." Chart. November 5, 2020. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1267715/tiktok-penetration-canada-by-age-group/
Media Technology Monitor. (2020). Monthly TikTok usage penetration in Canada in 2020, by age group. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1267715/tiktok-penetration-canada-by-age-group/
Media Technology Monitor. "Monthly Tiktok Usage Penetration in Canada in 2020, by Age Group." Statista, Statista Inc., 5 Nov 2020, https://www.statista.com/statistics/1267715/tiktok-penetration-canada-by-age-group/
Media Technology Monitor, Monthly TikTok usage penetration in Canada in 2020, by age group Statista, https://www.statista.com/statistics/1267715/tiktok-penetration-canada-by-age-group/ (last visited November 21, 2024)
Monthly TikTok usage penetration in Canada in 2020, by age group [Graph], Media Technology Monitor, November 5, 2020. [Online]. Available: https://www.statista.com/statistics/1267715/tiktok-penetration-canada-by-age-group/
