According to a survey of smartphone users worldwide, between November and the end of December 2020, Asia and Oceania reported the highest share of revenues from mobile content worldwide, with 37 percent of revenues generated in the region in the examined period. North America followed, with a share of 29 percent, while Europe ranked third with a share of 23 percent.
Distribution of mobile content services revenue worldwide in November and December 2020, by region
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Share of revenue
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services by mobile operators (MNO, mobile network providers or MVNO, mobile virtual network providers) or third party provider (OTT, over the top providers)
Supplementary notes
According to the source, the study includes data for "6,500 smartphone users, 650 in each of 10 countries."
The survey was conducted in 10 markets worldwide: Brazil, China, France, Germany, India, Japan, South Africa, Spain, United Kingdom, United States.
According to the source, mobile content does not include: "financial services, such as wallet, ticketing or payment services via mobile bill or pre-paid value {...} services that would require specific devices in addition to a smartphone. (e.g. health monitoring, in car multimedia center) {...} ordering, delivering of commerce of good of non digital goods and services (e.g. a one hour gym coaching session is not a digital service, taxi hailing or m-commerce is not included) [...] communication services (voice, messaging or data connection) [...] Multiplay bundles when payment is managed outside the mobile channel. (e.g. triple
of quadruple play for fixed, mobile services). For instance when a users subscribe to a video on demand service via its TV might be granted access to a mobile version of the same – that would not be included here. If it had started or mainly used via mobile it would be counted."
Always according to the source, mobile content services include: "games, video, music (including podcast), lifestyle (Health, diet, horoscopes), education (language learning, university study, hobbies,) electronic
publications (magazines, newspapers, books),
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Mobile Ecosystem Forum. (July 8, 2021). Distribution of mobile content services revenue worldwide in November and December 2020, by region [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1266669/mobile-content-services-market-revenues-worldwide-by-region/
Mobile Ecosystem Forum. "Distribution of mobile content services revenue worldwide in November and December 2020, by region." Chart. July 8, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1266669/mobile-content-services-market-revenues-worldwide-by-region/
Mobile Ecosystem Forum. (2021). Distribution of mobile content services revenue worldwide in November and December 2020, by region. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1266669/mobile-content-services-market-revenues-worldwide-by-region/
Mobile Ecosystem Forum. "Distribution of Mobile Content Services Revenue Worldwide in November and December 2020, by Region." Statista, Statista Inc., 8 Jul 2021, https://www.statista.com/statistics/1266669/mobile-content-services-market-revenues-worldwide-by-region/
Mobile Ecosystem Forum, Distribution of mobile content services revenue worldwide in November and December 2020, by region Statista, https://www.statista.com/statistics/1266669/mobile-content-services-market-revenues-worldwide-by-region/ (last visited August 24, 2024)
Distribution of mobile content services revenue worldwide in November and December 2020, by region [Graph], Mobile Ecosystem Forum, July 8, 2021. [Online]. Available: https://www.statista.com/statistics/1266669/mobile-content-services-market-revenues-worldwide-by-region/