In a survey from 2021, respondents from Sweden who buy vegetarian food daily or at least sporadically were asked what is most important to them when buying plant-based products. That year, most Swedes (71 percent) named good taste as the main factor, followed by 59 percent saying that a reasonable price is important and 38 percent mentioning a good texture of such products.
What is most important for you when you are buying plant-based products?
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Orkla. (January 2, 2022). What is most important for you when you are buying plant-based products? [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1265996/important-factors-when-buying-plant-based-products-in-sweden/
Orkla. "What is most important for you when you are buying plant-based products?." Chart. January 2, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1265996/important-factors-when-buying-plant-based-products-in-sweden/
Orkla. (2022). What is most important for you when you are buying plant-based products?. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1265996/important-factors-when-buying-plant-based-products-in-sweden/
Orkla. "What Is Most Important for You When You Are Buying Plant-based Products?." Statista, Statista Inc., 2 Jan 2022, https://www.statista.com/statistics/1265996/important-factors-when-buying-plant-based-products-in-sweden/
Orkla, What is most important for you when you are buying plant-based products? Statista, https://www.statista.com/statistics/1265996/important-factors-when-buying-plant-based-products-in-sweden/ (last visited August 25, 2024)
What is most important for you when you are buying plant-based products? [Graph], Orkla, January 2, 2022. [Online]. Available: https://www.statista.com/statistics/1265996/important-factors-when-buying-plant-based-products-in-sweden/