Top mobile communication channels for work by country 2021

According to a January 2021 global survey of smartphone users, with the exception of France and the United States, all examined countries reported high shares of people using the main public messaging apps for mobile work communications. Approximately 84 percent of surveyed users in Brazil reported using WhatsApp or a similar instant mobile messaging platform to communicate with colleagues, customers, or suppliers. By comparison, in the United States and in France, the most used work communication channel on mobile was the e-mail.

Leading mobile communication channels for people who use their mobile device to contact colleagues, customers, or suppliers in January 2021, by country

Characteristic	Main public messaging app (varies by market: WhatsApp/Facebook Messenger/ WeChat/ Line)	E-mail	Phone calls	Texting (SMS)	Company's own messaging app
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Release date

August 2021

More information

Region

Worldwide

Survey time period

January 2021

Number of respondents

3,781 respondents

Special properties

those who use a mobile device for work

Supplementary notes

According to the source, the study includes data for "6,500 smartphone users, 650 in each of 10 countries."

The survey was conducted in 10 markets worldwide: Brazil, China, France, Germany, India, Japan, South Africa, Spain, United Kingdom, United States.

Base: those who use a mobile device for work, ranging from n=275 to n=534 per market. Global total n=3781

Original question: "In which ways do you communicate with colleagues, customers, or suppliers using your mobile device?"

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