Global weekly smartphone app activities 2020, by country

Published by Laura Ceci, Nov 9, 2024
According to a survey of global smartphone users carried out in November and December 2020, Brazil and South Africa reported the highest share of respondents using mobile apps to watch video clips, TV, or films, with approximately 70 percent of smartphone users engaging in this activity. Japan reported the lowest share of smartphone users watching video content on apps, with only 40 percent of respondents. Mobile gaming apps appeared to be popular in all the surveyed countries, with 61 percent of the surveyed smartphone users in the United Kingdom representing the lowest share of respondents playing games on their mobile apps.

Share of smartphone users worldwide performing selected activities on apps in November and December 2020, by country

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Release date

August 2021

Region

Worldwide

Survey time period

November and December, 2020

Special properties

smarphone users

Supplementary notes

According to the source, the study includes data for "6,500 smartphone users, 650 in each of 10 countries."

The survey was conducted in 10 markets worldwide: Brazil, China, France, Germany, India, Japan, South Africa, Spain, United Kingdom, United States.

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