In 2022, advertising expenditure in South Korea increased by 1.2 percent compared to the previous year. Though this indicates recovery from the negative growth of 2020, spending is expected to fall sharply in 2023.
Total advertising expenditure growth rate in South Korea from 2012 to 2022 with forecasts up to 2024
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KOBACO. (January 31, 2024). Total advertising expenditure growth rate in South Korea from 2012 to 2022 with forecasts up to 2024 [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1265254/south-korea-advertising-spending-changes/
KOBACO. "Total advertising expenditure growth rate in South Korea from 2012 to 2022 with forecasts up to 2024." Chart. January 31, 2024. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1265254/south-korea-advertising-spending-changes/
KOBACO. (2024). Total advertising expenditure growth rate in South Korea from 2012 to 2022 with forecasts up to 2024. Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1265254/south-korea-advertising-spending-changes/
KOBACO. "Total Advertising Expenditure Growth Rate in South Korea from 2012 to 2022 with Forecasts up to 2024." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/1265254/south-korea-advertising-spending-changes/
KOBACO, Total advertising expenditure growth rate in South Korea from 2012 to 2022 with forecasts up to 2024 Statista, https://www.statista.com/statistics/1265254/south-korea-advertising-spending-changes/ (last visited October 31, 2024)
Total advertising expenditure growth rate in South Korea from 2012 to 2022 with forecasts up to 2024 [Graph], KOBACO, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/1265254/south-korea-advertising-spending-changes/