In the fourth quarter of 2019, Tesla was the automotive brand with the highest social visibility. It was followed by BMW, with an index score of 60.82 compared to Tesla. In 2019, the German brand debuted two new models, the 8 Series coupe and convertible and the X7 3-row sport utility vehicle, which increased its online visibility.
Global social visibility index for selected automotive brands in the 4th quarter of 2019
The index is based on a score of 100. The source specifies that "the leading brand receives a score of 100, and scores for all other brands are normalized against it". It further adds that web visibility refers to "the volume of conversation a brand generates across the web, including blogs, forums and news outlets".
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Brandwatch. (September 17, 2021). Global social visibility index for selected automotive brands in the 4th quarter of 2019 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1264318/global-social-visibility-index-for-selected-automotive-brands/
Brandwatch. "Global social visibility index for selected automotive brands in the 4th quarter of 2019." Chart. September 17, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1264318/global-social-visibility-index-for-selected-automotive-brands/
Brandwatch. (2021). Global social visibility index for selected automotive brands in the 4th quarter of 2019. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1264318/global-social-visibility-index-for-selected-automotive-brands/
Brandwatch. "Global Social Visibility Index for Selected Automotive Brands in The 4th Quarter of 2019." Statista, Statista Inc., 17 Sep 2021, https://www.statista.com/statistics/1264318/global-social-visibility-index-for-selected-automotive-brands/
Brandwatch, Global social visibility index for selected automotive brands in the 4th quarter of 2019 Statista, https://www.statista.com/statistics/1264318/global-social-visibility-index-for-selected-automotive-brands/ (last visited December 22, 2024)
Global social visibility index for selected automotive brands in the 4th quarter of 2019 [Graph], Brandwatch, September 17, 2021. [Online]. Available: https://www.statista.com/statistics/1264318/global-social-visibility-index-for-selected-automotive-brands/
