Online sales volume of men's skin care products in China 2020, by brand

Published by
Xin Ou,
Feb 23, 2024
In 2020, L'Oréal Paris was the most popular skincare brand among male consumers in China in terms of online sales volume. Around 15.7 million units from L'Oréal Paris were sold online in that year, accounting for 20 percent of the total male skincare products sold. In 2020, the online sales value of male skincare products in China was valued at around 6.17 billion yuan.

Online sales volume and sales share of male skincare products in China in 2020, by leading brand

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Release date

February 2021

Region

China

Survey time period

2020

Supplementary notes

One yuan equals approximately 0.15 U.S. dollars and 0.13 euros (as of September 2021).

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