Marketing expenses of Plus500 2017-2022
Online trading platform Plus500's marketing budget in 2022 was slightly higher than in 2021, increasing to around 302 million U.S. dollars. However, this was more than double the marketing expenses recorded in 2019, when they stood at 138.9 million U.S. dollars. The increased expenditure appears to have paid off though, with Plus500's new customers increasing sharply compared to 2019.
