In 2020, automated advertising accounted for the biggest share of the digital advertising expenditure in Hungary. At the same time, over three billion forints were spent on programmatic advertising.
Digital advertising spending by technology in Hungary in 2020
(in million forints)
Characteristic
Expenditure in million forints
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IAB Hungary. (April 20, 2021). Digital advertising spending by technology in Hungary in 2020 (in million forints) [Graph]. In Statista. Retrieved July 05, 2024, from https://www.statista.com/statistics/1263041/hungary-digital-advertising-spending-by-technology/
IAB Hungary. "Digital advertising spending by technology in Hungary in 2020 (in million forints)." Chart. April 20, 2021. Statista. Accessed July 05, 2024. https://www.statista.com/statistics/1263041/hungary-digital-advertising-spending-by-technology/
IAB Hungary. (2021). Digital advertising spending by technology in Hungary in 2020 (in million forints). Statista. Statista Inc.. Accessed: July 05, 2024. https://www.statista.com/statistics/1263041/hungary-digital-advertising-spending-by-technology/
IAB Hungary. "Digital Advertising Spending by Technology in Hungary in 2020 (in Million Forints)." Statista, Statista Inc., 20 Apr 2021, https://www.statista.com/statistics/1263041/hungary-digital-advertising-spending-by-technology/
IAB Hungary, Digital advertising spending by technology in Hungary in 2020 (in million forints) Statista, https://www.statista.com/statistics/1263041/hungary-digital-advertising-spending-by-technology/ (last visited July 05, 2024)
Digital advertising spending by technology in Hungary in 2020 (in million forints) [Graph], IAB Hungary, April 20, 2021. [Online]. Available: https://www.statista.com/statistics/1263041/hungary-digital-advertising-spending-by-technology/