According to a survey conducted in February 2019 in China, over 57 percent of Chinese consumers made their health food purchasing decisions based on the effects of the product. Around 25 percent of respondents also said the brand was a significant influencing factor for their buying decision.
Leading influencing factors for nutritional health foods purchases in China as of February 2019
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iiMedia Research. (May 22, 2019). Leading influencing factors for nutritional health foods purchases in China as of February 2019 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1262815/china-leading-purchasing-factors-for-health-food/
iiMedia Research. "Leading influencing factors for nutritional health foods purchases in China as of February 2019." Chart. May 22, 2019. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1262815/china-leading-purchasing-factors-for-health-food/
iiMedia Research. (2019). Leading influencing factors for nutritional health foods purchases in China as of February 2019. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1262815/china-leading-purchasing-factors-for-health-food/
iiMedia Research. "Leading Influencing Factors for Nutritional Health Foods Purchases in China as of February 2019." Statista, Statista Inc., 22 May 2019, https://www.statista.com/statistics/1262815/china-leading-purchasing-factors-for-health-food/
iiMedia Research, Leading influencing factors for nutritional health foods purchases in China as of February 2019 Statista, https://www.statista.com/statistics/1262815/china-leading-purchasing-factors-for-health-food/ (last visited December 23, 2024)
Leading influencing factors for nutritional health foods purchases in China as of February 2019 [Graph], iiMedia Research, May 22, 2019. [Online]. Available: https://www.statista.com/statistics/1262815/china-leading-purchasing-factors-for-health-food/