Household appliance e-shops share with social media account Russia 2020, by platform

Share of online household appliances shops having social media accounts in Russia in 2020, by platform

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Release date

August 2021

Region

Russia

Survey time period

2020

Special properties

Online shops using social media

Supplementary notes

The study included online stores specializing in retail of household appliances, gadgets, spare parts & accessories for equipment, cartridges, computer equipment, smartphone & tablets, photographic goods, and goods for security systems.
A total of 148 online stores of electronics and household appliances were taken into consideration. Of which 146 were online electronics retailers listed in the top-1000 Russian online stores, and the two largest universal marketplaces - wildberries.ru and ozon.ru.

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