Leading retail channels for health food in China 2022

Published by
Xin Ou,
Feb 23, 2024
In 2022, around 45.8 percent of health food in China were sold through e-commerce channel, increasing rapidly over the past years. Besides, direct sales still held a popularity among health food shoppers and contributed to a quarter of the total sales.

Breakdown of retail sales of health and functional food in China in 2022, by channel

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Release date

March 2023

Region

China

Survey time period

2022

Supplementary notes

* Calculated by Statista.

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