Popular toys as Christmas gifts for young children in Japan 2021

Published by C. Diep, Oct 19, 2022
The most popular toy gifts given to young children aged three to eight years for Christmas in Japan were character toys according to a survey conducted in October 2021. Over 20 percent of respondents stated that they intended to gift their children toys based on popular characters, whereas 13.3 percent looked for educational toys as a Christmas present.

Leading toy categories as Christmas gifts for young children in Japan as of October 2021

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Release date

November 2021

Region

Japan

Survey time period

October 30 to 31, 2021

Number of respondents

1,200 respondents

Special properties

multiple answers allowed

Method of interview

Online survey

Supplementary notes

Respondents were parents of children aged 3 to 8 years old who were planning to give their children Christmas presents.

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