Leading purchase channels for luxury goods Hong Kong 2023, by category

Share of consumers who prefer to browse and buy luxury goods online and offline in Hong Kong as of January 2023, by category

CharacteristicBrowse and purchase onlineBrowse in physical stores, purchase onlineBrowse online, purchase in physical storesBrowse and purchase in physical stores
- - - - -
- - - - -
- - - - -
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- - - - -
- - - - -
- - - - -
- - - - -
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Statistic: Share of consumers who prefer to browse and buy luxury goods online and offline in Hong Kong as of January 2023, by category
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Release date

March 2023

Region

Hong Kong

Survey time period

January 2023

Number of respondents

500 respondents

Special properties

among affluent consumers in Hong Kong

Method of interview

Online survey

Supplementary notes

Original question: Which purchasing method do you prefer when buying the following luxury categories?

The survey was conducted among respondents who were:
45 percent male and 55 percent female;
33 percent from New Territories, 27 percent from Kowloon, and 40 percent from Hong Kong Island.

The annual average household income among the respondents was 1.19 million Hong Kong dollar. One Hong Kong dollar equals 0.13 U.S. dollars and 0.12 euros (as of June 2023).
The average age of the respondents was 36.8 years old.

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