Affiliate marketing spending in the UK 2020, by platform

Published by Statista Research Department, Jan 6, 2023
In 2020, 258 million British pounds was spent in the United Kingdom on affiliate marketing via smartphone, whereas the non-smartphone spending stood at 369 million pounds. Total affiliate marketing expenditure in the UK amounted to 627 million pounds.

Affiliate marketing spending in the United Kingdom (UK) in 2020, by platform (in million GBP)

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Sources

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Release date

April 2021

Region

United Kingdom

Survey time period

2020

Supplementary notes

According to the source, the "study is based on surveys and submitted data from nine affiliate marketing companies, and also models data from retailers like Amazon, eBay and Booking.com."

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