According to the forecast, Instagram's advertising revenue would reach around 71 billion U.S. dollars by the end of 2024. In 2022, the ad spend of the social media platform stood at 51.1 billion U.S. dollars.
Advertising revenue of Instagram worldwide from 2017 to 2024
(in billion U.S. dollars)
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WARC. (September 20, 2023). Advertising revenue of Instagram worldwide from 2017 to 2024 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1261059/instagram-ad-revenue-worldwide/
WARC. "Advertising revenue of Instagram worldwide from 2017 to 2024 (in billion U.S. dollars)." Chart. September 20, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1261059/instagram-ad-revenue-worldwide/
WARC. (2023). Advertising revenue of Instagram worldwide from 2017 to 2024 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1261059/instagram-ad-revenue-worldwide/
WARC. "Advertising Revenue of Instagram Worldwide from 2017 to 2024 (in Billion U.S. Dollars)." Statista, Statista Inc., 20 Sep 2023, https://www.statista.com/statistics/1261059/instagram-ad-revenue-worldwide/
WARC, Advertising revenue of Instagram worldwide from 2017 to 2024 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1261059/instagram-ad-revenue-worldwide/ (last visited December 21, 2024)
Advertising revenue of Instagram worldwide from 2017 to 2024 (in billion U.S. dollars) [Graph], WARC, September 20, 2023. [Online]. Available: https://www.statista.com/statistics/1261059/instagram-ad-revenue-worldwide/
