According to a survey on subscription video-on-demand (SVoD) conducted by Rakuten Insight in May 2021, about 32 percent of the respondents in Thailand stated that they had one SVoD account but they shared the subscription with friends or family members. Meanwhile, around eight percent of the participants stated that they only subscribed to such services when they wanted to watch a particular show.
Share of subscription video-on-demand (SVoD) accounts per user in Thailand as of May 2021
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Share of respondents
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Original question: "Do you subscribe to any video-on-demand or video streaming service providers? (e.g. Netflix, PrimeVideo, Tencent Video, etc) If yes, how many subscriptions to such services do you have?"
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Rakuten Insight. (August 13, 2021). Share of subscription video-on-demand (SVoD) accounts per user in Thailand as of May 2021 [Graph]. In Statista. Retrieved July 05, 2024, from https://www.statista.com/statistics/1260561/thailand-share-of-subscription-video-on-demand-accounts-per-user/
Rakuten Insight. "Share of subscription video-on-demand (SVoD) accounts per user in Thailand as of May 2021." Chart. August 13, 2021. Statista. Accessed July 05, 2024. https://www.statista.com/statistics/1260561/thailand-share-of-subscription-video-on-demand-accounts-per-user/
Rakuten Insight. (2021). Share of subscription video-on-demand (SVoD) accounts per user in Thailand as of May 2021. Statista. Statista Inc.. Accessed: July 05, 2024. https://www.statista.com/statistics/1260561/thailand-share-of-subscription-video-on-demand-accounts-per-user/
Rakuten Insight. "Share of Subscription Video-on-demand (Svod) Accounts per User in Thailand as of May 2021." Statista, Statista Inc., 13 Aug 2021, https://www.statista.com/statistics/1260561/thailand-share-of-subscription-video-on-demand-accounts-per-user/
Rakuten Insight, Share of subscription video-on-demand (SVoD) accounts per user in Thailand as of May 2021 Statista, https://www.statista.com/statistics/1260561/thailand-share-of-subscription-video-on-demand-accounts-per-user/ (last visited July 05, 2024)
Share of subscription video-on-demand (SVoD) accounts per user in Thailand as of May 2021 [Graph], Rakuten Insight, August 13, 2021. [Online]. Available: https://www.statista.com/statistics/1260561/thailand-share-of-subscription-video-on-demand-accounts-per-user/